Described as a modern-day, consumer-focused Sherlock Holmes, Dr. Ari Zelmanow helps businesses uncover customer and market data that will position their company, product, or service in the market for consistent growth — in both customers and revenue — month-after-month.
He currently leads a research team @Panasonic. Previously led a research team @Twitter. Solved crimes as a metropolitan police detective at @SLMPD. Believes in truth, justice, and the American way, sushi, and NY style pizza. When not chasing his four children, he competes in endurance sports.
He brings the following topics to life:
- Interview and Interrogation for Innovation: How to use interviews to solve your most challenging innovation problems
- Focus on the Decision, Not the Data: How to Think Like a Detective™ to Solve Wicked Business Problems
